Birdflip launches pro-life campaign in Australia

Jessica Meney serves as the director of Birdflip, a movement campaigning to change abortion laws in Australia. Established in February 2025 by law professor Joanna Howe, the group seeks to recruit and train young Australians to oppose abortion.

Birdflip produces podcasts, social media videos, and street interviews to build a network of advocates for use in churches, communities, and other organizations. The group uses social media to reach young people, despite recent media criticism regarding its street interview strategy.

Abortion is currently legal in every Australian state and territory, though specific regulations vary. Birdflip describes its mission as reacting against narratives that frame abortion as empowering or necessary, instead characterizing the practice as the termination of human life.